The Looking Glass

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The Looking Glass: All About Execution

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The Looking Glass: All About Execution

June's weekly Twitter threads, in one handy e-mail

Julie Zhuo
Jul 1, 2021
21
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The Looking Glass: All About Execution

lg.substack.com

Hello there,

You’re looking good. Yeah you.

It’s nice to see people again. It’s nice to do some work again in person

I’m deep in the muddy waters of execution, aka the “actually doing” part after you make a plan, so a lot of the past month’s threads are practical little guides: questions to ask, balls to juggle, reminders to jot down.

Without further adieu…

Good Execution vs. Bad Execution

What does it mean, really, to be excellent at “executing”?

Twitter avatar for @joulee
Julie Zhuo @joulee
Good execution vs. bad execution, in 10 tweets: Bad execution: Pick two—time, quality, or cost. Good execution: Thoughtfully choosing the scope such that things are built on time, on budget, and at a high level of quality. 1/10
3:47 AM ∙ Jun 2, 2021
2,124Likes407Retweets

Common Design Mistakes I Am Extremely Guilty Of

… and am therefore terribly sensitive about.

Twitter avatar for @joulee
Julie Zhuo @joulee
The Five Most Common Product Designer Mistakes, a thread 👇 #1/5: Reinventing the Wheel When “Let's be innovative!” wins at the expense of “Let's do things effectively and quickly!” Examples: Facebook going hamburger menu before tabs Horizontally scrolling web pages
3:10 AM ∙ Jun 9, 2021
1,578Likes294Retweets

All Kinds of Conflicting Advice about Product Development

The punchline is that everything depends on context, so don’t get too attached to anyone’s field guides, yours truly’s included.

Twitter avatar for @joulee
Julie Zhuo @joulee
The Razor's Edge of Product Development (a thread in 7 parts👇) Focus on the competition, and you won't take the risks necessary to make it big. Ignore the competition, and you'll miss plausible threats until it's too late. Be optimistic, but paranoid.
4:50 AM ∙ Jun 17, 2021
677Likes117Retweets

How To Become A Way Better Design Critiquer

Hint: fewer off-the-cuff opinions; more questions.

Twitter avatar for @joulee
Julie Zhuo @joulee
Everyone has an opinion on design. There's always an immediate gut reaction: "Ooh, I love this!" or "Meh." But how do you go beyond that to honing your skills of giving helpful, actionable feedback? Here are the 7 questions I run through when critiquing a product's design 👇
3:24 AM ∙ Jun 24, 2021
2,445Likes497Retweets

How To Become A Way Better Metrics Critiquer

I consider this really really important and it’s something I wish more product builders paid close attention to, even those who don’t consider themselves data people (*ahem* many designers).

Twitter avatar for @joulee
Julie Zhuo @joulee
Someone on your team says: “Our goal should be to move Metric X up Y% this half.” Your inclination is to nod, say “Cool” and get on with the actual building. But pause! The goals you agree to determine what you build. So consider them carefully. 8 questions to ask👇
5:23 AM ∙ Jul 1, 2021
59Likes5Retweets

Until next month: stay cool, stay safe.

~Julie

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